The Center for the Study of Sport and Leisure in Society

Lecturer; PhD Candidate, George Mason University

Charles Parrish is a lecturer and research assistant for the School of Recreation, Health, and Tourism at George Mason University in Fairfax, Virginia (USA). A native of South Carolina, he earned a B.S. in Education from Armstrong Atlantic State University (Savannah, Ga.) and a M.S. in Sport Management from Georgia Southern University, where he completed coursework and research in both Europe and South America. Prior to joining George Mason University, Charles worked in the sports industry as a sport facility and events director. His primary research interests include the marketing and positioning of sports venues as sites for corporate and social events and sport-based fandom in the United States.

Charles is currently working on his PhD and conducting joint research projects with resident faculty. He served as co-editor (with John Nauright) and contributing author for the award winning 4 volume Sports Around the World: History, Culture, and Practice and he is currently co-authoring a book entitled Soccer Around the World: A Cultural Guide to the World's Favorite Sport, which will be released during the run-up to the 2014 FIFA World Cup in Brazil. Charles has presented at domestic and international conferences and recently published research on expressions of masculinity among male Argentinean soccer fans, factors predicting Major League Soccer attendance, and marketing outdoor professional sports stadiums as sites for social and corporate events.

Charles is married to Maria Leticia Herrera of Buenos Aires, Argentina and the couple reside in Warrenton, Virginia with their two children.

Select Publications

Kim, J-H., Jeon, Y-B., Lee, S-W., & Parrish, C. (2013). Attractiveness of professional sports facilities as non-sporting events venues. International Journal of Human Movement Science, 7(1), 65-82.

Strutner, M., Parrish, C. & J. Nauright (in press). Making soccer major league in the USA and beyond: Major League Soccer’s first decade. Sport History Review, 22(2).

Parrish, C. & Nauright, J. (in press). Darts, Whips, & Dips: Professional Soccer in Washington DC, 1963-1981. In D. Wiggins & C. Elzey (Eds.) DC Sports: A Century in Transition. Fayetteville, AR: University of Arkansas Press.

Parrish, C. (2013). Soccer specific stadia and designated players: Exploring the Major League Soccer attendance assumption. International Journal of Sport Management, Recreation, & Tourism, 12, 57-70.

Parrish, C. & Nauright, J. (2013). Fútbol cantitos: Negotiating masculinity in Argentina. Soccer & Society, 14(1), 1-19.

Lee, S., Kim, J., & Parrish, C. (2012). Are you ready for the extra inning?: An exploratory study of professional sport teams’ website contents offered to prospective meeting and non-sporting event customers. The Journal of Convention and Event Tourism, 13(4), 270-289.

Parrish, C. (2012). Rugby Union Football in Argentina: The challenges of developing a viable consumer market. In E. Schwarz (Eds.) Advanced Theory and Practice in Sport Marketing, 2nd ed. (pp: 155-156). London: Routledge.

Nuright, J. & Parrish, C. (Eds.) (2012). Sports Around the World: History, Culture, and Practice. Santa Barbara, CA: ABC Clio.

-Best Reference Book of 2012 Award - Library Journal

-“Recommended” - Choice